Pink Camel Pastry Boutique

Packaging/ Identity

Packaging/ Identity

PinkCamel1 PinkCamel2

Good morning!!

Welcome to another edition of food fabulous design! This topic specifically has been one that I’ve been dying to share with you all for a while now, since its one that never fails to impress me! Pink Camel Pastry Boutique, located in Jeddah, Saudi Arabia, is a success story for many; and for a person who enjoys looking at fabulous design, just as much as loves eating, I think its safe to say that its the perfect combo!

Pink Camel is a pastry boutique that specializes in catering to the Arab society, specifically enhancing it however with a local and authentic twist. The design, and over all look might come off vintage with a twist of kitsch, succeeding in giving the store a complete look and feel of fresh, fun, vibrant and attractive.

Its famous for its macaroons covering a wide range of variety. Whether your a chocolate addict, nutella fan, or simply want to indulge in a late night halawa snack, Pink Camel gives you just that, perfectly assembled into a single macaroon. During Ramadan, Pink Camel catered to the local audience, and catered to a selection of traditional Arabic sweets, such as “Knefe”. My facial expression whilst indulging on Pink Camel’s famous S’more Macaroon was simply picturesque.

Macaroons are just partial to the complete array of cheesecakes, jams, chocolate chip cookies and cotton candy marshmellows the store has to offer. The place leaves you at awe, and you can’t possibly go in and not leave with more.

This boutique is more of a food concept, that is only strengthened by its visual creativity. They empower each other giving the customer a visual and physical experience, rather than just merely an experience that is solely dependent on the distinct taste of your preferred dessert. The cheesecakes, and jams are delightfully packaged into little jars, making them both functional and desirable at the same time. After consuming deserts, they  become a perfect accessory for your kitchen. Not to mention the incredible attention they would receive if you would have them catered to a personal, or home event.

The store also has a wide range of creatively designed pillows and tote bags, that might yield absolutely nothing to the food industry, but everything to an item which is funky and fresh, and goes perfectly with your bedroom sheets. These designed pillows create the over all identity of the shop, and the ever changing characters and colors never fall far from the reminiscent concept of that which is Pink Camel.

From boxes, to plastic bags. From business cards, to jars. From pillow cases to tote bags; this place is definitely a must to check out when visiting Jeddah! Im sure you won’t leave the store empty handed, and wanting more.

To know more about Pink Camel please visit: http://www.pink-camel.com

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s